The Sponsor Effect


Sponsorship is a two-way alliance where a leader partners with junior talent to build their skills and advocate for their promotion--all while receiving stellar performance and loyalty in return. Many know the benefit of finding a sponsor: men and women with sponsors are much more likely to progress to the next rung in their careers than those without. But according to author Sylvia Ann Hewlett, being a sponsor is just as important to career growth as finding one. Senior executives who proactively sponsor others are 53 percent more likely to receive a promotion--and middle-level managers who have proteges are 60 percent more likely to receive a stretch assignment--than those who don't. READ MORE




European Business Review
"Sponsorship is not a gift – learn how to invest in it and earn it"  

"Accelerate Your Career With 'The Sponsor Effect'" June 11, 2019

Financial Times
Link requires a subscription to the FT

Midwest Book Review:
Book Review

Global Business and Organizational Excellence
Book review—"New paths to stronger leadership" June 14, 2019

Associations Now
"Book Review," June 2, 2019

TD Magazine
"Book Capsules," June 2, 2019


The Conference Board - Hot Off The Press
The Sponsor Effect May 31, 2019

Business Radio (by The Wharton School)
Sylvia Ann Hewlett on Leadership in Action August 7, 2019

The Remarkable Leadership Podcast
The Sponsor Effect with Sylvia Ann Hewlett August 7, 2019

Tech's Ultimate App for Success: Diversity February 27, 2015

Your Working Life Podcast
Your Working Life with Sylvia Ann Hewlett July 19, 2019

Tweets by @SAHewlett